Before chat bots ever existed, most websites only made use of bots. Bots is a piece of software that is designed to perform specific functions of automating tasks. The development of chat bot as a technological improvement of bots was generated on the same premise. However, it has been designed to deliver the same task around a single function. The single function is a chat or a stimulated conversion between an individual and the company of interest across the internet.
The chat bot technology uses the aspect of machine learning to pick up specific conversational cadences by effectively mimicking human conversation in order to react to written or spoken prompts. This move enables a company to deliver a service or respond to customers’ queries even without having an agent of their company on board.
The various examples of chat bots available on various website interfaces include;
Weather Bot
This chat bot enables individuals to get weather updates whenever the request
News Bot
From the name, you are able to get news update and be informed whenever something interesting happens within your state
Grocery Bot
Enables you pick out and order groceries for your home use
Life Advice Bot
You are able to interact with the chat bot system and tell it all your personal problems. Surprisingly, it helps out in thinking out possible solutions to your problems.
Scheduling Bot
Helps you create a possible scheduling like getting you a meeting with someone on the Messenger team of Facebook.
Personal Finance Bot
Advices you on proper management of your finances.
The current society is gradually moving towards the use of online technology. A bigger percentage of all actions are performed on the internet due to technological advancement over the years. The various activities include shopping online, job applications, research and general search of useful information, application for admission into schools, and even online studies. The nature of interactions continues to grow at a larger margin.
The most interesting part about websites is that there are no physical agents with whom a visitor can seek clarification on something. The use of chat bots is hence a perfect way to automate different websites across the internet. In a bid to explain why the chat bot is becoming the next big thing to automate websites, here is a detailed explanation on the various untapped potentials of the app.
Convenience of Shopping for Customers
With the growth of online shopping with international shopping websites such as amazon, many customers have preferred the online route. A huge number of customers in this case would mean some level of customer service in order to address the specific needs of customers. Coming up with an online shopping is an effort to tap a bigger market across the globe. However, how then do you address specific inquiries made by clients when all your agents are not online?
The question has been simply answered by an online chat system that enables customers to have immediate access to any form of help. Another progress by chatbots is the wait time for a response to be generated. It can be termed as the next great thing of internet automation because the wait time taken to generate required feedback is much faster compared to most call centers which actually deal with a human as the agent.
For instance, the ATG Global Consumer Trend study indicated that 90% of customers preferred the use of online chats. On the other hand, an emarketer.com survey also indicated that 63% of customers who used online chats were more likely to return to the specific websites that offered a live chat.
Online Applications
Ever imagined how tough it is to seek clarification from companies or institutions on certain details when making an online application. You have to either send an email via contacts that are offered on their website or make phones calls that at times are too busy and one can never get a feedback. The use of chat bot has made a great improvement in the way information is dispensed from different institutions to people across the sites. One is able to make an inquiry and get an instant response to their queries without necessarily having to deal with a human.
The best chat bot is made in such a way that they are not too robotic. The essence of having such a system is to enable a site visitor to experience a warm welcome with an effective customer service as well as a memorable customer experience. In this case, the system must be customized with very minimal robotic greetings or responses that may literally kill the effectiveness of the live chat.
Effective working of the live chat systems also depends on the training level of the representatives, being keen on shopping hours for customers, boosting the social skill in the system, and being prepared for surge moments in the chat volume.
With over 15 years of marketing experience I have helped over 1,000 businesses amplify their customer base. I have spent the man hours to make sure every one of my clients have had a positive experience. I take the time to sit and get to know every company I work with on a personal level. I started this company to put qualified leads in front of the companies who are looking for them. The Website Marketing Company headquarters in Orlando, FL. 32803 services clients across the country.
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