Search engine optimization is still a mystery to many people. Too many people tend to think that it is a simple process of just making sure that certain phrases show up a certain number of times, and yet it is so much more than that. The site has to receive attention, there are coding issues to consider, and there are reputation issues to consider. A good optimizer looks at all of those aspects; a great one considers a few others. However, most people need a good optimizer in order to at least look over their sites in order to make sure that everything works; it can never hurt for someone else’ eyes to go over something.
A good optimizer knows that the code needs to be looked over and so does the way it is being advertised. The content of a site is not as important as how it looks from a search engine’s perspective: A site with barely any real organization is not going to look great to a search engine and is therefore going to be relegated to the bottom of the heap. The code should be looked at anyway in order to make sure that every possible search engine optimization technique has been used; sometimes the weirdest things can help your site get a better ranking. The meta-tags should also be looked at to make sure that they match the content, especially as too many people assign the tags based off what they think search engines look for and not what they actually do.
The way a site is advertised can make a major difference as well. A search engine considers the relevancy of a site, and the surest measure of that is how many hits the site gets. This means that the way a site is advertised can make a difference in how it does in the rankings, and so that needs to be considered as well. Another consideration is that too many people rely on bursts of advertising rather than a more steady stream, and that is something that needs to be debated as well. A good optimizer needs to look at that as well.
In short, if you are serious about search engine optimization, and every business owner should be, then you need someone to at least look over your site and see how it can be improved. When you are ready to discuss that, then we should discuss your options. Contact Us for a free SEO analysis.
With over 15 years of marketing experience I have helped over 1,000 businesses amplify their customer base. I have spent the man hours to make sure every one of my clients have had a positive experience. I take the time to sit and get to know every company I work with on a personal level. I started this company to put qualified leads in front of the companies who are looking for them. The Website Marketing Company headquarters in Orlando, FL. 32803 services clients across the country.
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We are an Orlando Florida marketing agency with a focus on helping our customers achieve great results across several key areas.We work with clients across the country.
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