Orlando Florida Marketing Agency Services

The complexities of internet marketing are so intricate that trying to navigate them without professional help is like trying to climb Mount Everest without an experienced guide. If you own a business, getting the most out of digital marketing is extremely important to your businesses’ survival and growth. Fully utilizing the digital domain to leverage your company’s success would be a full-time job in its own right, but you already have a business to run.

Website Marketing is an Orlando Florida marketing agency that has been helping their clients dominate all aspects of digital marketing for 12 years. Their expertise in search engine optimization, social media marketing, pay-per-click advertising and crowdfunding marketing is second to none in the nation. Their experienced team can also bring their years of experience in local SEO to bear to help you dominate your local market whether that’s in Orlando Florida or any other city or town across the country.

• Beating Your Competitors on the Search Engines

  Given the fact that about 75 percent of clicks go to websites that are on the first page of Google search results, it’s critical to be on this page under those key search words and phrases that are highly related to what you sell. Breaking it down further, a website that’s in the first position on a search results page gets around 33 percent of clicks, and the one at the second position gets about 15 percent, and it goes down from there. If you’re not on the first page of search results, your business may as well not exist to potential customers. Additionally, if you want the lion’s share of sales in your market, you’d better be as high up on this page as you can get.

  At Website Marketing, we have completed about 1,000 SEO campaigns for the nearly 300 clients we’ve had over our 12 years of business. At last count, we can brag about having garnered the first search rank position 5,741 times under various keywords for our clients. These kinds of results are only possible because our marketing agency has the experience to know all aspects of search engine algorithms and what they look for when deciding where to rank your website’s pages in their search engine.

• Your Business May Need to Be Optimized for Local SEO

  Ranking above your competitors nationally or internationally under keywords that are relevant to what you sell is great but may be of limited use to your specific business. If you run a typical service business, for example, you are completely dependent on local customers for your livelihood. If you’re a baker in Boulder, Colorado or a plumber in Orlando Florida, it’s not really going to help you if someone in Des Moines, Iowa finds you as their first search result. In this situation, dominating local SEO results is the only thing standing between your success or failure.

  Our team at Website Marketing knows the techniques for bringing local customers through your businesses’ door or getting them to call you for your essential services. Ensuring your business is featured prominently in local search directories as well as popularly used sites such as Google Maps is key in this. Additionally, creating separate pages on your website that are each targeted around geographic keywords for cities, towns and neighborhoods you serve is a crucial strategy. These techniques are only the tip of the iceberg as far as what we can do to get your businesses’ phone to ring off the hook with people who demand what you have to offer.

• Social Media Promotion Is no Longer Optional in Today’s World

  Once upon a time, it was enough to have high search engine rankings under keywords relevant to what you sell in order to experience growth in your business. This was before the advent of social media websites such as Facebook, Twitter, Google+, Instagram and others. Today, 44 percent of consumers use social media more than five times a day, and approximately a third of purchases begin on social media platforms. This may be due to a combination of factors such as paid ads on social media platforms, a blog post of yours that’s being shared or people just telling friends and family about a wonderful product of yours that they purchased.

  Our marketing agency has been keeping up on the importance and utilization of all aspects of social media promotion, so you don’t have to. You already have a business to run, so when you employ our services, we partner with you and learn all we can about your company, products and services. We’re up to speed on the latest marketing tools on these platforms such as Instagram Stories and Facebook Stories and know how to use these and other tools to generate buzz about why people need to be knocking down your doors to get what you offer.

• Pay-Per-Click Marketing Can Get Your Brand Out to the World Quickly

  Search engine optimization is one of the most effective digital marketing methods. When an SEO campaign is undertaken in a professional manner that significantly increases the ranking of your pages under relevant keywords, it offers an impressive return on investment. That said, it can also take a few months to start showing results, and if you’re like most business owners, you need more customers now.

  At Website Marketing, our team is excellent at starting and managing what are known as pay-per-click advertising campaigns. These are basically ads where you pay each time a person clicks on them and are taken to your website. A big benefit of this type of advertising is that it can be gotten up and running rather quickly, and depending on how much you’re willing to pay for each click, you can gain an impressive level of visibility for your brand across the internet.

  We have extensive experience at doing this type of marketing for paid search ads as well as display ads, video ads and social media platform ads. There was a time when any relatively competent person could handle their own pay-per-click advertising by bidding a relatively low amount for each click under any relevant keywords. Over the years, however, competition for high-demand keywords on paid search platforms has resulted in prohibitively expensive costs per click under these popular search terms. This makes it all the more imperative to secure the services of a company such as Website Marketing because we can find those long, niche keywords and phrases that have less competition but will still bring your company plenty of traffic that’s ready to buy.

• How to Get Financial Backing for a Great Idea With Effective Crowdfunding

  With websites such as Kickstarter, GoFundMe, Indiegogo and many others, crowdfunding has become a popular way for people to raise money for many reasons. Activists use it to raise funds for their projects or causes, individuals use it to get money for various personal needs and even governments are getting into the crowdfunding scene. Not to be left out, businesses are also utilizing this powerful method of raising money to obtain capital. There’s no shortage of stories about currently successful companies that never would have existed had it not been for crowdfunding campaigns.

  Perhaps you are looking to expand your business, and you want to explore crowdfunding as a way to raise capital to do it. Maybe your “business” is just a really cool product idea in your head at this stage, and you need capital to get it off the ground. Whatever you need capital for, our team at Website Marketing can help put the reach and efficiency of crowdfunding to work for you. We have run 127 campaigns on various platforms and helped clients raise $4 million. We did our first campaign in 2011, so we’ve only gotten more experienced and efficient at getting you maximum attention and investors for minimal outlay on your part. If funding is all that’s holding you back, let us help you get the money for your cause, brand, product or whole new business venture with this new, innovative method.

A Diversified Approach to Maximize Your Success

At Website Marketing, our Orlando Florida marketing agency recommends multiple avenues of advertising to grow your business and improve your bottom line. After you contact us, the first thing we do is get to know your company, products, services and industry in general. We don’t believe in a cookie-cutter approach. We craft marketing and promotional campaigns that are unique to your needs. The strategies and techniques we employ will boost your sales and brand and do so at a highly efficient return on investment, which is the key to your success in this competitive world. Be sure to give us a call or stop by our Orlando Florida Marketing Agency location at 717 N Magnolia Ave. Orlando, FL. 32803